About Us
Naam hai OG Achaar. Sapna hai har ghar tak pahunchna.
This is not just about selling a jar. This is about building India’s #1 achaar brand — one that people remember, love, and crave for life.
Started by three young founders, OG Achaar was born from a single thought:
"Why can’t an Indian achaar brand become iconic?"
Our Story
We didn’t grow up in boardrooms — we grew up in homes where achaar was made with love, spice, and secrets passed down generations.
But what if… we gave that same feeling to the world — with top-class branding, hygiene, packaging and a mission?
That’s exactly what we’re doing.
From sleepless nights, rains, and markets — to labels, gadgets, stickers, samples, and rejections — every part of this journey is real.
We’re building this from scratch — and showing it to you, every step of the way.
Our Mission
Not just to make 1 crore.
But to:
Make OG Achaar the #1 achaar brand of India
Get our jars on every dining table, from small towns to cities
Build a brand that becomes a household name — like ketchup, but desi 🔥
Inspire other youth to chase their dreams, build brands, and go big with zero excuses
What Makes Us OG?
100% handcrafted in small batches
No preservatives, no compromises
Packaged with hygiene, sealed with heart
Real ingredients, bold flavour, and unmatched passion
Be A Part of This Journey
Follow us on Instagram, watch the hustle, see the real process, and support a brand that’s doing it the desi OG way.
You’re not just buying achaar —
You’re buying into a vision.
And we promise, it’ll taste like the future of Indian flavour.
OG Achaar — ek chhoti si bottle mein band hai ek bada sapna.
Taste it. Share it. Believe in it.
We’re just getting started.